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Category: Amy Bucher

  • Health Innovators – Amy Bucher

    pharmaphorum editor in chief Jonah Comstock takes on the Health Innovators series with a conversation with Amy Bucher, vice president of behavioural design at Lirio and author of “Engaged: Designing for Behavior Change”. Beyond patient engagement and patient activation is the idea of behaviour science and designing for effective behaviour change. Amy has spent her […]