digital

Pharma’s digital transformation journey and the role of customer reference data

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Better management of customer data could help pharmaceutical companies’ digital transformation, according to Veeva’s Rebecca Silver. pharmaphorum’s Richard Staines spoke to her about how the use of customer reference data can transform pharma companies, increase competitiveness, and benefit the bottom line during these challenging times.… Read More »Pharma’s digital transformation journey and the role of customer reference data

COVID-19’s lasting impact on digital communication in healthcare

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The ongoing digital transformation of the healthcare and pharmaceutical industries has been greatly accelerated during the coronavirus pandemic. In The Medscape Professional Networks’ latest white paper, Healthcare’s New Normal: COVID Speeds Shift to Digital Communications, key opinion leaders and industry experts agree that in the… Read More »COVID-19’s lasting impact on digital communication in healthcare

Humana lawsuit exposes fraud risk in high-growth telehealth market

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Health insurer Humana has filed a lawsuit against telemedicine company QuivvyTech that it says resulted in fraudulent prescriptions worth millions of dollars being written for duped customers. According to the complaint, QuivvyTech hired telemarketers to cold-call Humana members, whose details were obtained using “illegal means,”… Read More »Humana lawsuit exposes fraud risk in high-growth telehealth market

NHS looks for digital pioneers to reshape services during pandemic

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A fellowship programme is looking for digital pioneers to design and lead service transformation projects in England’s NHS as the COVID-19 pandemic continues. DigitalHealth.London opens applications to its Digital Pioneer Fellowship programme, supporting change makers employed by NHS organisations in London to design and lead… Read More »NHS looks for digital pioneers to reshape services during pandemic

Baxter and Ayogo Expand their Partnership to Advance Digital Health Solution for Home Dialysis

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Shots: The companies expanded the collaboration to support the needs of patients with kidney disease via digital health solutions. The agreement integrates Ayogo’s LifePlan digital platform with Baxter’s expertise in renal care to develop mobile apps and digital solutions that bring personalized and timely support… Read More »Baxter and Ayogo Expand their Partnership to Advance Digital Health Solution for Home Dialysis